Napkin AI converts plain text into professional visuals — flowcharts, infographics, mind maps, data charts, comparison diagrams, timelines, and org charts — automatically, without requiring any design skill or prompt engineering: a user pastes or imports text (including from PDF, DOC, or PPT files) and the AI analyzes it to suggest and generate an appropriate visual format, which can then be customized (icons, colors, fonts, connectors) and exported as PNG, SVG, PPT, or PDF. It's positioned as a "speed layer" for visual communication rather than a full design platform like Canva — best for quickly turning ideas, reports, or presentation content into a polished visual rather than doing from-scratch graphic design. Pricing is credit-based: Free (500 AI credits/week, resets Monday, visuals carry a small watermark), Plus (~$12/month, 10,000 credits/month, 3 saved custom brand styles, watermark removed), Pro (~$18–30/month, 30,000 credits/month, unlimited custom styles, SVG/PDF export), and Enterprise (custom, for large teams).